Growth Think Tank (fka "Leaders in the Trenches")

Ron McMurtie, CMO of Sage talks to us about the Evolution of Marketing. Where being ahead of the game means staying relevant with their customers. In today’s world of marketing, it is not about mapping out their customer journey. It is about allowing the customer to map out their own journey. By managing a team where each person serves based on their specialty, Ron and his team at Sage can meet their clients where they currently are. This is what gives Sage their competitive advantage!

Get the show notes for 302 | The Brand Ambassador Series: CMO of Sage

Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @ronmcmurtrie ‏and @GeneHammett #journey #clients #Marketing

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Direct download: 302_Ron_McMutrie_-_Final-auphonic.mp3
Category:general -- posted at: 9:30pm EDT