Growth Think Tank

Why do some things catch on while others fail? How come certain products or services become more popularized than others? Our guest, Jonah Berger examines the behavioral science behind this topic. He shares with us how people make decisions, how ideas are spread, and how social influence shapes behavior. Also, we will be exploring a more effective way for small businesses to arrive at more calculated and thus successful decision.

Get the show notes for 215 | How to Make Better Decisions Using Social Influence With Jonah Berger

Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @j1berger #InfluencersBehavior #PeopleMakeDecisions #SmallBusinesses #Episode215 #Podcasts

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Direct download: 215_Jonah_Berger_-_Final-auphonic.mp3
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