Mon, 30 June 2014
Content Marketing is all the rage in marketing today. It’s the strategy of creating valuable content that positions you as the authority in your market.
Phil McGrath has built a business based on his passion for the idea of writing valuable content for people that crave it. Phil has been passionate about this topic for years and decided to fill a gap in the market to create valuable content for his audience. This journey started with a simple document and a passion for English premier league football (aka soccer) and now has him creating live radio segments for huge brands in his market. Discover the 3 principles of content marketing with our guest, Phil McGrath.
Get the show notes for 049 Phil McGrath | 3 Principles to Content Strategy Success
Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @katiekrimitsos #Authority #HugeBrands #Episode049 #Podcasts.